Honda invests $40 billion to launch 30 electric cars by 2030

Honda Motor today released an electrification strategy blueprint, with an estimated investment of $40 billion to launch as many as 30 pure electric vehicles in the next few years, and to achieve a full electrification transition by 2040.

The electrification of Japanese carmakers has been troubled enough for a long time. Honda finally made up its mind to fully invest in electric vehicles, announcing a total amount of 5 trillion yen (about NT$1.2 trillion), hoping to launch 30 pure electric vehicles by 2030. The banner of full electrification in 2040.

Not only are there many models of cars, Honda will promote the pure electric vehicle market with an annual production capacity of 2 million units. At the same time, they are also building a pilot production line for the production of solid-state batteries, which is expected to start production in 2024.

Honda, Japan’s second largest car manufacturer, has continued to accelerate its electrification after it announced last year that it would stop selling fuel vehicles in 2040. Currently, the most active layout is in China. They jointly launched the new Honda e:N brand with Dongfeng and SAIC. Ten pure electric vehicles will be launched.

In the Chinese market, all Honda models after 2030 will be pure electric versions.

The newly appointed Honda CEO Toshihiro Mibu boldly abandoned the previous Honda one-stop development strategy, but pragmatically adopted a multi-party cross-border alliance approach to face the complex and challenging era of electric vehicles. “Time is the essence of this competition,” said Toshihiro Mibu.

The most anticipated cooperation is definitely the super crossover between Honda and Sony. Will the joint efforts of these two Japanese companies make Toyota feel pressure? On the other hand, in the US market, Honda chose to cooperate with General Motors, in addition to car-making technology cooperation, more importantly, to obtain the general Ultium battery technology. At present, Honda is still looking for suitable battery partners to form a joint venture to produce lithium batteries for vehicles.

Although Taiwanese society holds the attitude that the sky is falling and it is none of our business towards electric vehicles, with the comprehensive promotion of low-carbon transportation in the United States, China, Europe and the ASEAN Electric products, I am afraid we will miss this crucial opportunity for transformation, then the dominance of the past few decades will be shaken within 5 years.

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